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DEDAR HIMEIDI

DESIGN
Design sits at the intersection of instinct and intention. It’s where I begin most projects, whether I’m building a brand, shaping a story, or setting the tone for a world. Good design doesn’t just look right; it feels inevitable. It carries weight, rhythm, and memory.

In this section, you’ll find work that moves across mediums posters, apparel, visual identities, books but all of it comes back to the same idea: design as a storytelling tool. I’m drawn to form that communicates, that pushes against trends, and that holds a sense of place, culture, and motion.
DESIGN
Design sits at the intersection of instinct and intention. It’s where I begin most projects, whether I’m building a brand, shaping a story, or setting the tone for a world. Good design doesn’t just look right; it feels inevitable. It carries weight, rhythm, and memory.

In this section, you’ll find work that moves across mediums posters, apparel, visual identities, books but all of it comes back to the same idea: design as a storytelling tool. I’m drawn to form that communicates, that pushes against trends, and that holds a sense of place, culture, and motion.